This Ferrari Enzo just set an online auction record
Crossing RM Sotheby’s virtual docket for US$2.64 million, it’s the most expensive car sold at an online-only collector car auction
Ontario-based RM Sotheby’s concluded one of its first-ever online-only collector car auction late May, in the process breaking the record for the most expensive car sold in such a venue: US$2.64 million, for a like-new 2003 Ferrari Enzo.
The modern supercar, being sold by its second-ever owners out of California, was nearly matched by a 1985 Ferrari 288 GTO, which realized US$2,310,000 during the firm’s “Driving Into Summer” event.
The weeklong event saw about 217 lots on offer, a mix of cars and automobilia, and marks the first such sale the company’s coordinated from the outset as an online-only sale.
In late March, it pivoted the live Palm Beach event it had planned to an online-only auction format, and realized much success with the new platform, netting “nearly 900 registered bidders—23 percent more than the average number of registered bidders at live RM Sotheby’s South Florida auctions over the last four years.”